Chase Holroyd

Patter AI

Staff Product Manager · Jan 2023 – Jan 2026 · Remote

Patter's clients sell solar and home services, and their reps had to price loans, leases and PPAs on the spot. I led one real-time pricing engine across all three for 4 clients, and a rep-guided checkout that shows the payment impact of each add-on. Its AI conversation analysis found 40% of one client's reps going off script, and coaching rose from about 4 sessions a month to about 1 a day. A lender rules engine cut onboarding a new lender from about a month to about a week, and I integrated 5 lenders.

ADT Solar

Senior Product Manager · Nov 2021 – Jan 2023

Product Manager · Oct 2020 – Nov 2021

I joined as the first PM for a 3,000-person solar division, where complex solar contracts were slow to review. A rep-guided checkout cut contract review about 60%.

As senior PM I built the credit-check and offer engine: 5 lenders, 12,000+ applications a month, and 110% year-over-year sales growth. My lender allocation platform (GoodLeap, Sunlight, Mosaic, Dividend and others) cut dealer fees 3–5 points. I also led a channel-partner platform with redline and tiered pricing for 4+ partners, was technical lead for the Lowe's in-store solar and security program, and scaled the post-merger platform to 400,000+ consultations a year, with releases to about 5,000 reps' iPads.

AGDATA

Product Owner · Jun – Oct 2020

Pricing and rebate data for clients such as Bayer was spread across 8+ legacy systems. I led discovery for a master data management platform to consolidate them.

Bigfoot Energy

Founder · Oct 2019 – Jun 2020 · Charleston, WV

I founded a smart-home and clean-energy company in Charleston, West Virginia.

Palmetto

Director of Product · Jan – Jun 2019

Senior Product Manager · Feb 2018 – Jan 2019

Product Manager · Jun 2017 – Feb 2018

Senior Solar Engineer · Feb 2016 – Jun 2017

I started as a solar engineer and designed 2,000+ PV systems. Virtual surveys replaced 75% of site visits, saving $80K a year.

As Palmetto's first PM I digitized its pricing models, then built Alchemy, a design, point-of-sale and project management platform with real-time GoodLeap and Sunlight credit. It supported a $6M venture round. As Director of Product I launched a machine-learning lead marketplace on about 300 data points, running 11,500+ consultations a month.